Fully Managed Paid Social Campaigns Built Around Lead Quality
From strategy to optimisation — everything is handled for you, so you can focus on running your business and closing the leads that come in.
What this service is
OpenLead is a fully managed paid social service.
That means you don't need to touch an ads platform or figure out targeting — we handle everything from planning to ongoing optimization.
Reporting
You receive clear, straightforward performance updates.
No vanity metrics — just the numbers that matter to your business, explained in plain language.
The Process
Discovery
We start by understanding your business, your ideal customer, and what a quality lead looks like for you.
No assumptions — everything is built around your specific situation.
Strategy & Planning
We build a campaign strategy around your goals — defining the right audiences, messaging, and budget structure before anything goes live.
Campaign Setup & Launch
Every campaign is built from scratch with quality in mind. Targeting, creative direction, ad copy, and campaign structure — all aligned to attract the right people.
Optimisation & Testing
Once live, campaigns are continuously monitored and improved. We test audiences, messaging, and creatives to find what drives the best results — not just the cheapest clicks.
What's Included
Every engagement includes:
Campaign strategy and planning
Audience research and targeting
Campaign setup across Meta (and additional platforms as needed)
Ad creative direction and copywriting
Ongoing optimization and A/B testing
Regular performance reporting
Who This Is For
OpenLead is a good fit if:
You're a service-based business that needs consistent inbound leads
You've run ads before but weren't happy with the quality of results
You want a senior specialist managing your campaigns — not a junior team
You're ready to treat paid social as a serious growth channel